Don't Focus Too Much on Your Internet Business Website Ranking
Undoubtedly, having a high search engine ranking is essential to a home business owner as it will increase their business revenue. Much money have been spend on search engine optimization software, books, ebook and SEO services in order to get a high ranking site.
The objective of every webmaster for their website is to get the greatest ranking available in google. However, the algorithm
of Google kept changing and it's not a simple task to reach that status.
There are lots of OPEN secrets about how you can get a high ranking in the world biggest search engine "Google".
The top open key is to obtain reciprocal links by exchanging link with other site or a single way back linking via informative article writing, forum posting or even blogging. If every webmaster have done that, then would not all of them obtain a top ranking.
As the biggest search engine, Google would not be that dumb to simply acquire the results simply because a site has many thousands of hyperlinks pointing to it. What usually happened is that if the knowledge is available to a lot of the webmaster, Google engineers might understand the strategy that countless webmaster are employing.
It will then lower the points given to connecting and create new linking criteria such as:
* The amount of relevant links pointing to the site.
* The amount of irrelevant links pointing to the site.
* The range of applicable incoming links pointing to other site.
* The rank of the back linking website.
* The anchor text used throughout the linking etc..
As you can see, a high ranking strategy is a never ending ball game. The search engine standards results will always be changing and it will always remain an Internal Top Secrets for the Search Engine Companies. However, exactly what Google and other search engine would like to achieve is that nobody can or ought to be able to control their search results. The end users of the search engine is going to be to obtain only RELEVANT results that they're trying to find.
All this isn't so bad because it provide new webmaster and their website an opportunity from the Google search engine. Provided that your site contents are new, unique and relevant, it is going to stand a good chance of start display in the Google search engine results. Google employed many clever software engineers and any loop holes that webmaster attempted to exploit today will be cover up. Many webmasters need to learn the hard way after their site are penalized for trying to exploit some of their search engine weakness.
Therefore, do everything you can to make your site search engine friendly but do not focus too much on your own search engine ranking. There are also other useful Online Marketing method such as PPC Search Engine Advertising, Forum Posting, Blogging etc..